![]() It meant spending hours over expensive steak dinners and fine scotch, braying about how much money you made.Īnd as befit Cantor’s reputation as an A-list banking and brokerage firm for many of the world’s wealthiest and most sophisticated companies, working there also meant enjoying a coveted status. ![]() Working at Cantor Fitzgerald meant wearing suspenders and three-piece suits. The famous firm embodied every stereotype of Wall Street’s clubby culture. Coinbase’s CEO, Brian Armstrong, threw Cantor Fitzgerald at him. He figured he could handle anything the business world threw at him. Now, in the fall of 2017, GDAX had become a cash cow as Coinbase steamed toward $1 billion in annual revenue, and White was ready for a new challenge. ![]() ![]() And since joining Coinbase as employee number five, he had risen to run GDAX, the company’s exchange for professional cryptocurrency traders. For a story about one of Coinbase’s fellow fintech startups, the brokerage Robinhood, click here.Īdam White had seen a lot of things in the Air Force and at Harvard Business School. ![]()
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